CLIENT CHALLENGE

Quitting smoking is notoriously difficult; it takes the average smoker at least fourteen attempts to quit successfully. The objective of this project is to translate and update an evidence-based interactive smoking cessation website to mobile platforms.

OUR SOLUTION

Radiant employed iterative, research-driven user experience design processes to produce a compelling, theory-driven program. End-user stakeholders were involved throughout development.

RESULTS

In an evaluation of technology acceptance, AppSPIRE was rated as appealing, easy-to-use, relevant and motivating by a cohort of college students. An evaluation of cessation outcomes is pending.